Join us as we cap off summer with a bang at Soul Good's Back to School Event, a celebration for the whole family in the heart of Santa Cruz. Expect an exciting lineup of games, prizes, backpack bundles, and raffles, alongside live music, DJs, and photo booths to capture the memories. Prepare your kids for the school year ahead by signing up for complimentary haircuts, styles, braids, or retwists by skilled professionals. We're also hosting a food drive in partnership with our community, ensuring everyone is supported. As a family-owned business, Soul Good cherishes community spirit—come together with us for an unforgettable day where everything is Soul Good. While this is a free event, donations are encouraged to support our initiatives.

Summer is about to get electrified with Soul Good Ent and Creative Minds AV teaming up to present a sensational lineup at Woodhouse Brewery. Featuring NPR's Tiny Desk and American Songwriter 2024 Winner, The Philharmonik, alongside Santa Cruz favorites Alwa Gordon & Alexandra The Author. Joining from Oakland, we have the dynamic star eyes soul August Lee Stevens along with the soulful sounds of Skinny Hendrixx and The Earthtones. This event promises to make waves with our Soul Good family, delivering an unforgettable experience. Don't miss out—RSVP now and dive into the summer vibes with us!

This Soul Good Sundaze at Woodhouse Brewery is set to be a celebration like no other. Join us for Mama's Mad Ice Cream Tour and Market, showcasing local Santa Cruz mothers and their unique shops. The event features an all-women BIPOC lineup of artists hailing from LA, the Bay Area, and Upstate NY, promising a day filled with diverse musical talent and empowering performances. Kids enter for free, making it a perfect family outing in support of local organizations aiding mothers in need. A portion of the proceeds will contribute to these causes, ensuring both the artists and community benefit from this soulful gathering.

Experience the essence of Soul Good this summer at Woodhouse Brewery. Join us as we host a lineup featuring Ryla McLane from LA, local Santa Cruz musician Neema MC, the vibrant Accria, and Montery's own Kito Read. Embrace the soulful vibes with our new addition: live band jams ft Snata Cruz Local Musician Rory Lynch with friends and open mic sessions every Soul Good Sundaze from 6:30 to 7:30 PM. Don't forget to indulge in homemade treats from the kids outside. Discover why Soul Good Events are where the magic happens.